How to get talked about when you are not in the room
Networking is one of the most effective forms of marketing, especially when you run your own business. Even with the explosion of sites such as Facebook and LinkedIn, nothing quite beats being able to get in front of “real” people, shaking them by the hand and having a face-to-face conversation. But, let’s be honest here. [...]
When is the right time to sell?
Imagine standing at an event and someone comes over to say hello. You shake hands and you both introduce yourself. The other person asks what line of business you are in and you tell them. You politely return the favour and this is when the floodgates open! You end up being talked at for 10 [...]

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