Business Coaching

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Are you feeling confused about your business?

Do you want to be shown step-by-step
how to attract the right clients?

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Attracting enough clients to your business can be tough, especially if you are a coach, trainer or consultant trying to sell your time for money.

Knowing what business model to create, what prices to charge and how you go about finding enough clients can be an overwhelming.

And it doesn’t help being sucked in by all the thousands of free audio downloads and e-books offering advice. Some of it is good – but how do you know what relates to your business? It can be downright impossible, can’t it?

You want to know how to have clients come to you, naturally and without having to do the “hard-sell”

You want to have a business model that allows you to generate more revenue, in less working hours

You want to have your marketing systems working effortlessly so you have more time back in your week

You just don’t know how!

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A personalised 1-2-1 programme with CanDoCanBe will show you how

Hi, my name is Karen Skidmore. In 2004 I left an eleven year corporate career to start up my own coaching business. I wanted to create a term-time career to fit around my family life and running my own business seemed to be the ideal solution.

But it was hard work. Far harder than I imagined it would be. Those first six months were a roller-coaster ride of success and failure. My confidence levels crashed. And I was making very little in the way of income.

I wanted to give up at one point and considered going back to work. But I didn’t. I found a Business Coach to help me re-focus, get me clear on my vision and I set about working out how to market myself effectively, without much spare time or a budget!

Six years on and I enjoy a flexible and profitable business. I love to use marketing tools such as Twitter, Facebook, blogs and email newsletters and it’s great to be known as a “tech-geek”, helping others understand how the world of the internet can be explained in plain, simple English. You could say I’ve “got the t-shirt”!

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“Today I work with service-based professionals, like you  - professionals and small business owners who want to know how to attract the right clients to their business”

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Mary Waring, Mary Waring Associates Ltd “I used Karen Skidmore as a business coach to help me create a successful and profitable web business, with as many tasks as possible automated. Karen’s biggest asset in my view is her skill in breaking down what seems to be a rather daunting task into extremely manageable bite size chunks. As a result you finish the session confident that it’s all very manageable. She has helped me formulate my long term goal and then get a monthly plan to move forwards towards achieving it. She asks the searching questions to change your woolly idea into a proper plan. I would thoroughly recommend Karen for business coaching.”

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How does working 1-2-1 with Karen make a difference to you and your business?

What we end up working on together is entirely up to you and your present circumstances. You may be just starting out and need to focus on some “quick-wins” to build both your cash flow and your business confidence.

You may have been in business for a few years and feel frustrated by your lack of consistent and constant clients.

Whatever stage of business you are at, we can work out what needs working on first and help you achieve a clear action plan to get working on.

Here are just some of the topics that you may want to focus on:

• Creating a clear and focused marketing strategy for your business
• Clearly identify your target client
• Developing and creating your core products and programmes
• Coming up with simple weekly action lists so you know what you should be doing on a daily, weekly and montly basis to win more clients
• Improving your pricing structure to improve your profitabilty
• Understanding which marketing activities will work for your business
• Getting to grips with social media and integrating it in to your current marketing activities
• Discussing website and email newsletter options and which solution would be the most effective for your business
• Developing a clear business vision and road-mapping your next 12-24 months to make it easier to know which projects to work on next
• Reviewing your current website and marketing literature to help you increase your conversion rate

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Kirsten Gronning, The Divorce Coach “Using Karen as a mentor to point me in the right direction saved me time – and money. Karen challenged me to reach deadlines I myself had set, held my hand at times when I just couldn’t see my way around yet another technical hitch and cheered me on when I landed some great publicity with the Debenhams “Separated and Successful Club”. Karen helped me break them all down and focus on one chunk at a time – a blog one month, a workshop the next, an eCourse the next and now tele-classes.”

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You will also benefit from my experience and knowledge in:

• Low cost marketing techniques
• Developing networking skills to build your own network of support as well as creating local, national and even international brand recognition
• How to sell yourself effectively
• How to price yourself at the level that you deserve to be paid
• What blogging and article submissions can do to create a strong online presence
• How to use social media tools such as facebook, twitter and LinkedIn
• How to create your own teleseminars and workshop programmes
• Developing your biggest asset – your customer database – taking you step-by-step to starting and your own email newsletters
• How to do your own search engine optimisation and getting your website found by the right people
• How to get the results you want from your website
• How to create products such as e-books and home study programmes so that you are not just selling your time by the hour

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Lisa Turner, Pyscademy “I started working with Karen because although all the bits of my business were working they weren’t really integrated with each other. Karen helped me get some real clarity about the processes and steps I needed to make to achieve my goals. After only a single session I achieved my first two goals – to start running teleseminars and to get bookings for an upcoming course. With Karen’s support and advice I set up and ran my first ever teleseminar and as a direct result got bookings on an upcoming course. I am absolutely delighted with the result and how easy it was with Karen’s help. Karen is simply fantastic to work with. She’s focussed, enthusiastic, energetic and a lovely person. Karen is very genuine and honest. If she doesn’t think something will work, she will make positive suggestions on how to improve it.  I am looking forward to working with her on an ongoing basis to achieve my other goals. With Karen I know my chances are significantly higher. Thank you again Karen.”

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Where do these 1-2-1 sessions with Karen take place?

We can work together by telephone, skype or even over the web if a session is better suited to me showing you to see exactly how a marketing tool works.

If you prefer talking in person, there are a limited number of face-to-face sessions on offer if you are able to travel and meet me in the Surrey/Hampshire borders region of the UK. Many clients find these face-to-face sessions essential to coming up with an overall business strategy or getting a personalised training session on certain social media platforms such as Twitter or LinkedIn.

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How long do these personalised coaching and mentoring programmes last?

That’s up to you.

You can either have an intensive half or full day with me or work over a longer period of time via phone or skype.

Having worked with small business owners and self-employed professionals on a 1-2-1 basis for more than 6 years, I have found that the ideal length of time to work together is between 4 and 6 months.

We can schedule sessions to suit your working hours and how quickly we progress will depend on what you want to cover in each session.

Don’t worry if you feel you need to take things quicker or slower. If we can cover more, in fewer sessions, we will have you up and running in no time at all!

If you need to take things that little bit slower and cover topics in more depth, we can extend our time together – that’s no problem at all.

And individual Follow-Up Phone Sessions can be booked after your initial programme has finished to help keep your plans on track if you feel you have lost your focus or wish to ask for help in another area of your business.

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Sharon Leighton, Sharon Leighton Consultancy “Imagine receiving an email that you can’t wait to read. Imagine finding out that the writer also has a blog and runs courses – more goodies to guzzle up. Imagine learning from an expert – someone who lives what they talk about. Imagine doubling your contact base in 12 months. Work with Karen and the dream can be a reality. As a trainer myself, my expectations were high but her email newsletter teleclasses went beyond my expectations. Doing the newsletter was also the stimulus for pulling together a successful marketing strategy.”

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Great…But how much is all of this going to cost you?

Remember – this is an investment in YOU, as well as your business.

For those of you who have had personal trainers, you will know the impact this has on your fitness levels compared to training by yourself. You are shown how to exercise smarter, how to get fitter quicker with less effort and be pushed harder, finding yourself running that extra mile that you would never have done on your own.

It’s the same with your marketing and your business. You are shown how to communicate with your potential clients more effectively, how to automate some of your marketing processes and have your business pushed harder without trying to cope with everything on your own.

And this is an investment in your business. Keep your invoices as coaching and mentoring is a valid tax-deductible expense (speak to your Accountant to confirm this).

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Your options:

Make It Happen Programme: £275 a month This is a 4 month telephone programme that really helps move your business forward. You schedule two one-hour sessions each month, have me at the end of the phone (or skype) for “emergencies” or quick questions as well as unlimited email support during the week. Your monthly investment will be £275 and can include weekly or monthly action sheets, depending on your agenda and how you like to work. This is ideal for those of you who have a business to grow, need to see business revenue happening quickly and who are truly committed to following through on their business vision. . Face-to-Face Sessions: Half Day £395 Full Day £595 If meeting face-to-face is more helpful to you, then you can do this too. As long as you can travel to Hindhead, Surrey (just south of Guildford on the A3), we can spend either a half day or full day together, helping you to create a marketing strategy or business model that will work for you. You can also take advantage of individual training on specific social media tools, such as Twitter or LinkedIn, if required during the session. What ever you feel is going to be useful for you and your business, the session can be planned accordingly. Half day sessions are usually scheduled from 10am to 1.30pm or 12.30pm to 4pm. Full day sessions are usually scheduled from 9.30am until 3.30pm and will include a short (or long if you prefer!) walk at lunchtime to the local National Trust cafe where we will break for lunch, stretch our legs and clear our minds ready for the afternoon session.  The breathtaking views over the Surrey countryside and Devil’s Punchbowl are perfect for thinking big – it’s where I get a lot of my business inspiration from! 4 weeks of unlimited email support is included after the session. And you will also go away with a printed out action plan and outline of what you have covered so you are absolutely clear on what you need to go away and do. Want to continue working on a 1-2-1 basis?  You would be most welcome to embark on the Make It Happen mentoring programme or book Follow-up Sessions depending on what is most helpful to you. Please note, that there are only a limited number of face-to-face sessions available each month so it may take a little longer to schedule in a time to meet. . Follow-Up Phone Session: £145 Sometimes it is great to be able to check in and have your next set of questions answered.  Or perhaps you’ve got so busy that you’ve forgotten to stay on track with your plans. Once you have completed the Make It Happen Programme or attended a Face-To-Face Session, you will be able to arrange a 60 minute Follow-Up Phone Session at any time. Use these sessions to review your original marketing plan, new website or social media profiles.  Or even to discuss a specific area of your business in more detail. 4 weeks of unlimited email support is included after this session.

“Working 1-2-1 with Karen Skidmore is only for those of you who are serious about making their business happen!”

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It takes a lot of hard work and commitment from both of us. If this is the sort of help and support you are looking for, then you need to take action NOW.

What do you need to do, now?

Your first step is book a consultation with me.

It is totally free and there is absolutely no obligation if you decide that this is not the right course of action for you, at this time. We will schedule 30 minutes on the telephone.

This is your chance to find out more about me and whether I am the right person to be helping you at this stage. It also gives me the opportunity to discover whether you are the right person to embark on one of these personalised mentoring programmes.

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What are you waiting for?

Call me now on 01428 607745 or email me at Karen@CanDoCanBe.com. We can schedule a consultation that will suit both our diaries and take it from there.

Or if you want to book up a time right now, you can access my online diary from the link below and suggest some times to me straight away (remember to include your phone number for me to call you on)

http://Tungle.me/KarenSkidmore

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I”ll get an automatic email and will be able to confirm a time with you usually within the same working day.

And remember – this consultation is totally free. I promise you that you can say No when we have finished talking and I may even be able to offer some different solutions, depending on what you really feel you need.

Thank you for your interest in working 1-2-1 with me and I look forward to hearing from you.

Karen Skidmore

01428 607745

Karen@CanDoCanBe.com

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