Comments on: The secret to writing great content for your email newsletter http://www.candocanbe.com/marketing-small-business/the-secret-to-writing-great-content-for-your-email-newsletter/ Helping small businesses attract the right clients Mon, 06 Feb 2012 20:15:55 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Karen Skidmore http://www.candocanbe.com/marketing-small-business/the-secret-to-writing-great-content-for-your-email-newsletter/comment-page-1/#comment-1537 Karen Skidmore Thu, 10 Jun 2010 16:37:22 +0000 http://www.candocanbe.com/?p=1861#comment-1537 Thks Shelia - great point you've made. Especially if there is a story behind their news - it can make an interesting article Thks Shelia – great point you’ve made. Especially if there is a story behind their news – it can make an interesting article

]]> By: Amanda Alexander http://www.candocanbe.com/marketing-small-business/the-secret-to-writing-great-content-for-your-email-newsletter/comment-page-1/#comment-1534 Amanda Alexander Thu, 10 Jun 2010 11:24:27 +0000 http://www.candocanbe.com/?p=1861#comment-1534 Excellent tips as always Karen - it's always good to be remineded we don't ALWAYS have to be witty, original and fresh! Can be quite exhausting! Excellent tips as always Karen – it’s always good to be remineded we don’t ALWAYS have to be witty, original and fresh! Can be quite exhausting!

]]> By: Sheila Averbuch http://www.candocanbe.com/marketing-small-business/the-secret-to-writing-great-content-for-your-email-newsletter/comment-page-1/#comment-1533 Sheila Averbuch Thu, 10 Jun 2010 09:22:04 +0000 http://www.candocanbe.com/?p=1861#comment-1533 Karen -- excellent advice. those tips should really get people brainstorming great ideas for their newsletter content. I know this may sound really bizarre, but companies shouldn't forget that their clients actually do want to hear about the company's news also -- events the company is attending, whether they're hiring, recent contract wins. This should *always* be secondary to the value-added content like you describe above, but it shouldn't be omitted. Sheila Averbuch -- ENNclick.com Karen — excellent advice. those tips should really get people brainstorming great ideas for their newsletter content. I know this may sound really bizarre, but companies shouldn’t forget that their clients actually do want to hear about the company’s news also — events the company is attending, whether they’re hiring, recent contract wins. This should *always* be secondary to the value-added content like you describe above, but it shouldn’t be omitted.

Sheila Averbuch — ENNclick.com

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