Comments on: 6 Things You Need to Know About Writing Website Copy

By: Is your website a help or a hindrance? « CanDoCanBe

Is your website a help or a hindrance? « CanDoCanBe — Thu, 24 Jun 2010 06:36:30 +0000

[...] are only interested in themselves when they are looking for someone to help them. In a previous copy writing article, you can see why it’s all very well explaining you are the market leaders in what you do, but [...]

By: You and I: Does it matter which word to use? « CanDoCanBe

You and I: Does it matter which word to use? « CanDoCanBe — Wed, 17 Feb 2010 17:10:18 +0000

[...] this month I published an article about the 6 Things You Need to Know About Writing Website Copy and suggested that you take a look at your own website copy to see how many “I’s” and [...]

By: Colleen McCullough

Colleen McCullough — Tue, 09 Feb 2010 23:53:39 +0000

Fantastic site! So glad I found it. Thanks. I’m about one year into my guitar adventure and this looks like it’s going to be a great help to me!

By: Nicky Parker

Nicky Parker — Thu, 14 Jan 2010 15:39:05 +0000

A girl after my own heart! Well, you know that’s how I feel about copywriting, Karen.

The mantra “don’t we all over you” says it all! One of the reasons I am not a fan of about us pages is that so many people fall into the trap of focusing too much on how long they have been in business and what they do, and forget what’s in it for the customer.

Of course, if this all seems too daunting they can always come to a professional copywriter!

By: Karen Skidmore

Karen Skidmore — Thu, 14 Jan 2010 15:29:43 +0000

Thanks Ruth and welcome to my blog Look forward to your comments on future posts, too

By: Karen Skidmore

Karen Skidmore — Thu, 14 Jan 2010 15:29:05 +0000

Thanks Ching for forwarding this article on. Hope it’s useful to them

By: Karen Skidmore

Karen Skidmore — Thu, 14 Jan 2010 15:25:13 +0000

Happy New Year to you too Debbie. Great to “see” you again

By: Karen Skidmore

Karen Skidmore — Thu, 14 Jan 2010 15:24:41 +0000

Love this Nic. I was just talking to a client earlier today about finding her voice for her blog. Some people can be afraid of publishing articles online in case they “upset” someone or write something that someone doesn’t agree with. But you are right, they need to sing their song. Love it

By: Deborah Bifulco

Deborah Bifulco — Thu, 14 Jan 2010 14:26:31 +0000

Spot on, Karen! You point about writing for the reader rather than for yourself is excellent – something we all forget at times.
Happy New Year!

By: Karen Skidmore

Karen Skidmore — Thu, 14 Jan 2010 14:25:35 +0000

Thanks Tom – great point you make. I would also add it’s important to have the same tone running through your website copy, tweets & blogs. It doesn’t quite work if you are very informal on Twitter yet your website is as stiff as a board!