Cool Tool: Are you using Twitter Search?

When you go looking for something on the web, the first place you probably go to is good old Google.  Whether you want to find an answer to a burning question, a local website designer or the best cleaning product for that red wine stain on your carpet, Google tends to be the first point [...]

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Is your website telling your visitors what they should be doing?

When you set about getting a new website up and running, what are the things you feel you have to consider?  Is it the colour scheme that you want?  Is it the look and feel of the images?  What about the site navigation? That’s important isn’t it?  Your site visitors need to know how to [...]

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Is your brand more important than your clients?

Pick up any glossy magazine or national newspaper and you can find any number of adverts shouting out at you to grab your attention.  But take a closer look at many of these adverts and you’ll find that most of them actually haven’t grabbed your attention at all. The majority of adverts you glaze over [...]

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Buy a dedicated domain for your individual products

For those of you who have just the one website promoting your business online and yet have several programmes, products or specific workshops on offer, having a dedicated domain for each programme, product or workshop can make your marketing messages work more effectively (as well as helping your search engine optimisation). It is a great [...]

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Have you finished your website yet?

You spend a few sessions with a web designer or graphic designer, write your copy and get it published. Tah-Dah! It’s live. Your website is complete!

But actually your website work has only just begun. A website is NOT something that just gets ticked off from your marketing list. A website is actually an evolving tool which needs to be nurtured, cared for and grown to keep up with your business.

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