Get found on Google: reasons why your website is not be coming up in the search results

Hands up if your website is floating around in hyperspace, attracting no more than a few dozen clicks every month? It’s easy to fall in to the trap of getting a website up and running, only to hold your head in despair because you are not getting the online traffic you thought you were going [...]

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Do you display your prices on your website?

If there is one question that comes up time and time again with clients who want their website reviewed, it’s this: “Do I display my prices?” My answer time and time again is YES! Of course! Why wouldn’t you? “Oh, because I don’t want my competitors knowing what I charge.” “I don’t want to put [...]

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How hard is your website working for you?

When it comes to small business websites, many of you focus on attracting visitors.   You are quick to get a website up and running because you want to “get online” and then you focus on questions such as “How do I get to the top of Google?” “How do I get traffic to my site?” [...]

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What comes first? Blog, email newsletter or website?

What came first? The chicken or the egg? This legendary conundrum can puzzle kids of all ages (and yes, I know I am still a big kid too?!) This same conundrum can puzzle small business owners who struggle with deciding what to start with first:  a website, a blog or an email newsletter. To be brutally [...]

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Sort your house out before you invite guests in

If you knew you were expecting visitors at your home, would you leave your pots and pans stacking up in the kitchen sink and your washing hung up to dry in the front hall? So why would you leave your website in a mess when you go out and invite interested clients in from social [...]

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Dont fall in to the Facebook trap – make it your welcome mat, not your home

Yesterday there was uproar around Facebook communities.  Facebook where making changes to the business pages and after a 9 minute outage, the new look Page had gone as quickly as it appeared. “How dare they change the format of the Pages” was one comment I read. “Don’t they know it businesses like ours that pay [...]

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How many clicks to find your contact details?

One of the most frustrating things about finding a business on the internet that you want to buy something from … is not being able to contact them! Yes, yes, yes – so you’ve got a contact us page.  But, if your telephone number or email address is more than one click away from the [...]

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Your website home page – how important is it any more?

When businesses first started going online and creating websites to promote themselves, it seemed appropriate to replicate exactly what they did offline – create online versions of the brochures they sent out by mail or gave directly to clients. But what worked in the 90’s and early part of this decade just doesn’t cut it [...]

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Treat your clients like children

Imagine a 5 year old boy. Let’s call him Tom. Tom needs looking after as his mum has to work and you have agreed to help out for a couple of hours after school. Now, Tom is a typical 5 year old boy. He wants to play football.  He wants to go to the park [...]

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Is your website a help or a hindrance?

Every business should have a website, right? True.  Every business, big or small, should have some sort of web presence.  The internet is part of every day life and, as you don’t need thousands of pounds to get a business online now, there really is little excuse for a business not to a have a [...]

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