When was the last time you Googled yourself?
I was asking around a few months ago for some personal recommendations of a business coach/mentor. One guy came highly recommended from someone who was working with him at present and I was given his name and contact details.
I always like to check someone out online before phoning them to see for myself how they represent themselves. So I eagerly put his name in to Google.
He didn’t have a website, which was a little disappointing as I felt that I needed to work with someone who marketed themselves online. But I decided to have a further look, as he was recommended.
There was a linked-in profile, but not up to date. There was the odd reference on Ecademy but that was all. Then on page 2 on his Google search I found a link to his Christmas letter which he obviously sent out via link to a webpage. Not only could I read his Christmas letter, I could read the past 6 year letters in all their glory – photos, personal references, the full works.
A quick scan and I realised that he wasn’t to be the right personality fit with me.
What is the moral of this story? Check yourself out on Google today and see what comes back. You may not be able to control everything that you find and yes, there may be other people out there with the same name. But if someone out there was to Google you, what would they find out about you and your business?
It’s worth a look!
Got a comment to add? I would love to read your thoughts and ideas.





