How healthy is your office?
Have you found yourself avoiding your office? Piles of paperwork piled high under your desk waiting for someone to file it all away. Receipts cluttering up the desk, with sad looking post-it notes reminding you of your most urgent tasks. Dust on the book shelves, filling in the spaces between the business cards you’ve shoved [...]
Time does not equal money. The first step to creating products.
How to create products: the first step There is a flurry of entrepreneurial activity at my children’s school at the moment. They have all been given £10 and have been challenged to turn that £10 note in to profit. It’s really interesting to see the creativity and initiative coming from them all. The headmaster has [...]
A little about me …
I don’t often share much stuff about me on this blog. Most of the articles here are focused on sharing marketing advice and tips for your business. But it’s probably nice to show a little about me from time to time. Heather Bestel, from Mum’s Got a Business, published this interview with me yesterday on [...]
Are your tech tools stifling your business?
Do you change your business to suit your tech tools? Or your tech tools to your business? As you start to embrace technology within your business – whether it’s a new email marketing system or web based accounting package – it’s easy to feel unsure about whether you are making the right decision. Perhaps you [...]
How to stop faffing and turn your BIG plans in to results
It’s the little daily stuff that makes it all happen! Thinking big is good! You’ve got to have a plan. But starting the week paper shuffling, email faffing and hiding in Twitter is not going to crack it. And a big problem many of you seem to have (me too!) is being able to break [...]
Some will, some won’t, so what … someone else is waiting!
Your first one or two years starting up your own business can be mentally tough. You start from nothing and then find yourself with one or two clients. Your confidence grows and you nervously push yourself that little bit more. Perhaps get out to a networking event or call up a contact or two from [...]
The 5 most common email newsletter problems and how to avoid them
How many email newsletters have you signed up to over the years? Whether it’s a free report you’ve asked for or to get the latest news, it’s become the norm for many businesses to be capturing those all-important email addresses. But how many of those email newsletters that you’ve signed up have been any good? [...]
Do you display your prices on your website?
If there is one question that comes up time and time again with clients who want their website reviewed, it’s this: “Do I display my prices?” My answer time and time again is YES! Of course! Why wouldn’t you? “Oh, because I don’t want my competitors knowing what I charge.” “I don’t want to put [...]
One week? One month? One year? Or not at all?
If I was to ask you how far ahead do you plan your marketing, what would you say? Do you splutter in to your morning coffee and stammer “Plan? Do I have to plan my marketing?” Or do you merrily dig out out a your inch thick marketing plan that’s buried under piles of paperwork [...]
Marketing through The Perfect Storm
You’ve typed out your marketing plan. It may even be stuck up on your wall or scrawled across a NoBo board. You’re feeling very pleased with yourself that you have committed to some daily and weekly actions to ensure you are chipping away at generating potential leads for future business. But then… A client project [...]
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Thanks for another very insightful article Karen which I have duly shared to my networks. I am helping my partner to...Kevin Cook on The Magpie Syndrome
FB and Twitter are really making people more close and the best way of sharing your thoughts but sometime it...text loans no credit check on Personalised Marketing: How up close and personal do you get?
Very useful tips, well i have lots of doubt before in my mind which are cleared after going through this...Sherrill church on The Magpie Syndrome
Sounds like you're writing about me there and the conversation we had :)Karen Macphee on The Magpie Syndrome
Had you read my mind this is me, feel like a spinning plate focusing on how popular my twitter account...
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