Still umming and arring about whether to get a blog going for your business?
Thought you may like to read an email I received last week from one of my newsletter subscribers. I think what Jean has shared here, demonstrates how important it is to showcase yourself as an expert in your field and have tools that help build potential clients’ trust in you – before actually speaking or meeting you.
Here’s what Jean Davies from Whiskers Pet Care had to say:
“Blogging works really well for me. I’ve picked up some new customers recently who’ve found their way to my blog and been reading it – and they’ve said that it’s because of what they read in my blog.
They’ve got to know more about me than just my website provides, and I find it gives a real insight into my personality, values, etc, and in my business, where I’m working with people and their animals that’s so important.
I only post something when I’m in the mood as it’s important it comes across with the right energy and impact, but so far I’ve not struggled to find something to say!!
This is my blog if you would like to check it out: www.whiskerspetcare.blogspot.com.”
If you have a success story to tell about your blog or any other marketing tool, email me or leave a comment below. It would be great to share your stories, too.
I love blogging too, and completely agree with what Jean says. I find that not only does it show my personality and my expertise, it means that if someone asks me a question, I can refer them to a detailed answer on my blog, – even giving them the link if they’ve asked by email, – and if I havn’t already answered it, then it’s a great excuse to write on a new topic.
i’ve found that different people read my blog regularly than my email newsletter, so it’s worth doing both.
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Would love to see your Blog too Claire. What’s its URL?
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It’s http://plant-passion.typepad.com/plant_passion/ – after just a little bit of detective work – and it was well worth it!
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